If you’re a small business owner wearing all the hats, you’ve probably spent hours creating designs on Canva for social media posts, website graphics, or handouts, only to receive little to no engagement. You know your product or service is amazing, but when you present your offer, it’s nothing but crickets!!

Truthfully speaking, there could be many reasons why you’re not getting good engagement with your marketing. But let’s start by looking at some of the ways poor visual communication is hurting your brand and stopping people from connecting with your message.