WELCOME TO

The Brand Advantage

Online DIY design classes for overwhelmed small business owners.

Are you frustrated that your marketing is going unnoticed?

Boost your brand with better design.

Amateur looking marketing designs give the perception that your business is unprofessional and cheap, offering very little reason for people to trust you.
Instead, start creating designs that demand attention and get the results you deserve.

My online DIY design classes will help you

  • understand how design either attacts people, or turns them away

  • use design consistently to build brand trust and authority

  • create designs that strengthen your brand, instead of hurting it

Scroll down to see the classes in session…

Meet Your Instructor...

Janelle Keys
Brand consultant, designer & photographer

Who are these classes for?

These online branding classes are for SMALL BUSINESS OWNERS who are DIY-ing their marketing.

This is NOT a design course, but instead a practical guide for non-designers to get more out of their marketing.

These classes will teach you some basic design fundamentals that professional graphic designers use, and show you why your exisisting marketing designs might be hurting your brand.

What you'll learn...

  • PRACTICAL TOOLS you can use for any inhouse marketing design you work on

  • FOUNDATIONAL DESIGN SKILLS that will elevate your brand and give it a solid foundation you can build upon

  • THE REASON WHY your DIY designs may not be getting that results you hoped for, and HOW you can fix it.

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Classes in Session

Branding Basics

What is branding and why is it so important?

We discuss the 3 elements important to every visual brand - logos, fonts & colours - why they matter, and how using them consistently can help you stand out and create trust with your audience.

Total Time: 1 hour

$74.00

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Marketing That Matters

What are the essential marketing pieces that help businesses make a big impact with a small budget?

We cover what to consider when designing social media graphics, a business card, your email signature, and a handout piece like a flyer or brochure.

Total Time: 1 hour + 50 mins

$74.00

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20 Quick Tips to Elevate your Designs

COMING SOON….

How can you take your designs from ordinary to awesome? Learn my top tips that you can easily apply to your next creation.

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Frequently Asked Questions

  • This training is for small business owners, or marketing teams that are NOT outsourcing to a professional designer.

    These courses will help you keep your design work inhouse, while still presenting a more professional brand.

  • Not at all. These classes will provide practical advice on how to take your exsiting Canva designs to a more professional level so you can see better results from your marketing.

  • You’ll no doubt already be using a design app like Canva. Whether you choose to have the free version, or the paid version is totally up to you.

  • No. These are not classes showing the latest features, or what you can do in Canva.

    I’ll be showing you design techniques and how to create your marketing to look more professional and to streamline your brand.

  • Absolutely! Branding isn’t just for big corporations. Businesses of every size and stage benefit from clear visual communication.

    Starting your business will these foundational design tips will enable you build on them as your business evolves.

See the classes